8 Benefits of Real-estate Portals You Should Not Miss Out On!

Maulik ShahJuly 27, 2022

225 4 minutes read

There are many benefits to a real-estate portal. From maintaining a huge database of the customers to easy verification of and full transparency, a real estate portal has it all. It also provides search engine visibility and also saves a lot of time. And it can work wonders if you integrate it with social media, so it becomes quick and convenient for all the users to log in. To learn more about all these benefits in detail, keep reading further and exploring the 8 benefits of a real estate portal development that you should not miss out on.

Ability to Deliver Reliable Information:

With real estate, you must be careful with renting or leasing the property. Deciding is difficult if you are looking for it online. To make a good sale in the least number of days, you need to put out the property details, which can help the search engine deliver this information to your potential customers. And with this portal, it becomes easy to solve related queries.

24*7 assistance:

These days you need to provide your customers with 24*7 support. It is a basic need these days. Because your customers have no time to waste, the bare minimum they expect from you is assistance. You can provide 24*7 assistance to your customers through the real estate portal.

You can update it with AI and chatbots, which makes this process even faster. Also, features like a knowledge base help customers solve their queries themselves. And even if the chatbot cannot solve the queries, it makes sure that the customer is engaged till your support team reaches out to that person to solve its queries.

Manage Database of Your Customers:

With real estate, you need to manage the customer database very carefully. You need to update and upgrade in real-time so that it does not create any chaos. A real estate portal development is needed if you want to collect information and store it in a huge database. This portal acts as a transparent platform for both the buyers and the sellers. And through this portal, they can interact with each other and provide different properties in different geographical locations.

Offer Location-Based Service:

Portals help manage the expenses and also provide location-based services to the users. With minimum investment, it lets you diversify the business. To develop a new rental page, you just need to add a new revenue stream to it.

Social Media Integration:

Social media is the world lies these days. People are hooked to it, and you can take advantage of it. With social media, you can sell any property within minutes because it has a greater reach in the least amount of time. All you need to do is just integrate their social media sites with your portal website.

Also, it helps people to share and reach the maximum customers, which helps them to login into your application making it more private for them rather than personal. This way, people can reach out to you on social media platforms like Twitter, Facebook, Instagram, and so on. Creating custom buttons so that these are highly visible plays a great role.

Improve Brand Identity With Customization:

Personalization helps improve the brand identity. It helps in engaging more customers, where the portal can help you add, remove, and update the custom listings as required. Real estate firms can provide this feature to both their buyers and sellers.

Designer templates, page layouts, and other components in the header and footer are required, where the process is as simple as dragging and dropping to the property you need in your cart. So, most real estate portals have this in-built feature with standard design components with custom data binding to give a more personal touch to the customers.

Provide More Options:

You need to provide your customers with a variety of options so that they can sort, list, and choose from those options. You need to provide them with these many options for them to choose from, from the comfort of their home. As for real estate portal development companies, portals are highly congested and not easy to use. As there are a variety of technological tools that are needed in this portal to grow your business. So, you need to allow your customers to make a smart choice by providing them with the best search options to choose from. Features like big data processing help manage huge sizes of data. Also, you need to provide crystal clear images, videos, and information so that your customers can clearly understand the property.

Centralized Operations:

One of the major advantages of having a real estate portal is that it eliminates the chances for you to have a huge office at multiple locations. You can manage it from a central location. Also, these portals help you manage all the real estate things in the proper way. It includes listing, sales, marketing, and other solutions. So, you need no switch between different interfaces, as you can function it from a single dashboard.

Conclusion:

There are many benefits to a real estate portal. If you have many properties to look after, then managing them on the software is one of the easiest ways to do so. The portal will take care of all the other things, but you need to be careful when choosing your real estate portal. You should look out for these advantages in that portal while looking for one. Like it should have centralized operations, should have reliable information, and can provide 24*7 assistance to your customers. This also helps your customers to sort out and filter out according to the price or on BHK levels. It also helps them sort out the renting and buying properties. So, it helps to cut down their options and also search on the basis of geographical location. So, keep these benefits in mind, and plan on your growth.